Improve Your Tradeshow & Event Marketing

Even in the age of digital marketing, face-to-face interaction and tradeshows can be effective tactics when done correctly.  Here are tips for making the most of your tradeshows and event marketing:

·         Establish your event marketing goals

·         Send invitations

·         Manage the registration process

·         Send event confirmations and reminders

·         Establish your lead capture process

·         Score and prioritize the registrants from each event

·         Plan a nurturing strategy

·         Leverage social media

·         Select your metrics and analyze results

One example of a conference (with 6 shows in 1 event!) that gives businesses exposure with key customers and prospects in the marketing and IT industry is the Enterprise Technology Show in South Africa, October 29-30^th, 2013. The Enterprise Technology Show Africa is set to become the leading marketplace and ideas exchange for business IT innovations in Africa.

For tradeshow and event marketing, and all other marketing services, contact Sagefrog Marketing Group. Visit www.sagefrog.com or call 215-230-9024.

Reference: http://bit.ly/Zdmppk