This article in Marketing Pilgrim offers 3 social media tricks to improving your online reputation, including:
- Choose social media platforms wisely. There’s countless number of social media networks out there and some are more effective than others. Facebook, Twitter, Google+ and Pinterest are the best platforms when it comes to rankings.
- Increase the frequency of your social media activity. Being involved in social media is more than setting up accounts and filling out the “about me” information. Make sure you are regularly updating each platform with relevant and current information. There’s nothing worse than when a customer or potential lead visits your Facebook page and sees it hasn’t been touched for a month…
- Consider your use of keywords. One of the many benefits of using social media is improving SEO. So, it should go without saying that your blog posts, tweets and updates should be optimized with the keywords that make your website show up high in search engine results.
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