Friday, July 13, 2012

We've Won an Award


Sagefrog is proud to announce that we’ve added another award to our collection! This time it’s for the website development and design of Hussian School of Art's website (view award details and criteria here). This WordPress website for our Philadelphia-based client features rotating image and message panels on the homepage, social media links, custom photography, an impressive galley of student artwork, prominent feature areas on the homepage, a blog, news and events section, and easy navigation. Make sure to check out the Hussian website by visiting www.hussianart.edu.

 
Want to make your website an award-winner? Contact Sagefrog Marketing Group. Visit www.sagefrog.com or call 215-230-9024.

Tuesday, July 10, 2012

Social Media Cheat Sheets

The world of social media is always changing and evolving. So fast, that it can often be difficult to keep up. Here are a few cheat sheets from mashable.com with tips and shortcuts to keep you up-to-speed with today's most popular social media networks.

For social media marketing, and all other marketing services, contact Sagefrog Marketing Group. Visit www.sagefrog.com or call 215-230-9024.

Tuesday, July 3, 2012

Marketing Pairings that Go Together

At Sagefrog, we believe that integrated marketing is the key to successful marketing. This means that a combination of strategy, tactics and creative will produce the best marketing results. According to this article, there are other obvious marketing combinations – here are 10 marketing pairings that “just go together.”

For fully integrated marketing services, contact Sagefrog Marketing Group. Visit www.sagefrog.com or call 215-230-9024.

Thursday, June 21, 2012

We've Released our 2012 B2B Marketing Mix Survey

What does summer mean to you? Hot days? Beach trips? Well, either way it’s that time of year again — we’ve released our 2012 B2B Marketing Mix Survey and we want your feedback! Fill out our survey here and stay cool this summer!

Tuesday, June 19, 2012

Social Media Ethics

If you’re a journalist or business writer, you know all about ethics – what you can and can’t write, where your opinions are not welcome and how to conduct your personal decisions. But with the age of social media, guarding your personal beliefs and interests may be harder. Just because you’re expected to write in an unbiased way professionally, are you also to do so on your personal social media accounts? What about “liking” a client’s
Facebook page or retweeting something a source said? According to this article in ReynoldsCenter Business Journal, there are few steps in social media ethics, including knowing your newsroom, thinking before you tweet, and not being a jerk. Read the article for the 10 best practices for social media.

For social media and all other marketing services, contact Sagefrog Marketing Group. Visit http://www.sagefrog.com/or call 215-230-9024.

Thursday, June 7, 2012

Creative Business Cards

We all use business cards on a fairly regular basis. And they're usually pretty standard -- small, rectangle shape of thick paper with the basic information. But have you ever gotten a business card that really caught your attention or made you remember the person who gave it to you? Here are 70 creative, clever and awesome business cards.

For all types of marketing services, including business card design, contact Sagefrog Marketing Group. Visit www.sagefrog.com or call 215-230-9024.

Thursday, May 31, 2012

Why Content Marketing is Important

Nearly everyone uses the internet. And the majority of users are searching primarily on Google. But since the internet can be filled with junk, Google is constantly trying to give users a better experience. When users search, Google wants the results to include highly relevant, high quality sites. Therefore, Google targets webspam – sites with poor content. This is just another reason why content marketing should be an important part of your marketing plan. Read this article “Content Marketing and SEO: a Marriage Made in Mountain View,” for more information about Google and content marketing.

For help with SEO and Content Marketing, contact Sagefrog Marketing Group, a full service, business-to-business marketing, interactive, public relations and advertising agency serving companies in the greater Philadelphia and New Jersey area. Visit www.sagefrog.com, or call 215-230-9024.