Congratulations American Athletic!

Congratulations to our client American Athletic! American Athletic has been recognized as a winner in the American Sports Builder Association’s (ASBA) annual awards program. The “Track & Field Facility of the Year Award” was presented to American Athletic for their work on the Sports Ministry Complex at the Calvary Baptist Church in Clearwater, Florida. 

“Our passion is constructing precision sports surfaces that help each athlete perform at their highest level on the safest surface possible, and we’re thrilled to be recognized for our hard work,” says Bill Narozanick, president of American Athletic.

Read the entire press release.

For full service marketing, contact Sagefrog Marketing Group. Visit www.sagefrog.com or call 215-230-9024.

What is Responsive Design?

What is Responsive Design?

What is HR Transformation?

Many HR organizations are facing a common, but significant, challenge: do more with less. If your organization faces a similar challenge, our client ADAPTATION can help.

ADAPTATION’s propriety ADAPT Method ® for HR Transformation can drive the strategic and tactical changes that your HR organization requires. ADAPTATION also can create a customized internal Change Management Methodology for your company! Learn more about how ADAPTATION can help: http://bit.ly/ZADIa9.

For full service marketing, contact Sagefrog Marketing Group. Visit www.sagefrog.com or call 215-230-9024.

5 Reasons Why Webinars Enhance Your Marketing Strategy

5 Reasons Why Webinars Enhance Your Marketing Strategy

Six Mobile Marketing Myths Uncovered

Six Mobile Marketing Myths Uncovered

The Status of Content Marketing in 2013

The Status of Content Marketing in 2013

Marketing as a Science

In this digital age, many marketing campaigns are comprised of several online tactics – search engine optimization, targeting advertising, pay-per-click advertising, social media, etc. So, it is not unreasonable to say that marketing has become very scientific. 

Here are four principles to marketing as a science:

-Data-Driven Decisions Making

-Empirical Pattern Recognition & Model Building

-Controlled Experimentation – Hypothesize, Test, Refine

-Cross-Pollination of Ideas from Other Scientific Disciplines 

What do you think – is marketing more of an art or a science?

For full-service marketing, contact Sagefrog Marketing Group. Visit www.sagefrog.com or call 215-230-9024. 

Reference: http://selnd.com/103YgSz

How to Use Social Media to Promote Sales

How to Use Social Media to Promote Sales

Congratulations EDW Builders!

Congratulations to our client, EDW Builders! The Newtown-based construction company was presented with the National Contractor of the Year (CotY) in the Commercial Interior Category by The National Association of Remodeling Industry (NARI). View the NARI Evening of Excellence here: bit.ly/YsInG8.

“We’re honored to receive this award,” says Eric Woloshyn, Owner of EDW Builders. “It exemplifies our commitment to high-quality projects and our ability to use our skills and experience to produce excellent results.”

For more information about EDW Builders, visit www.EDWBuilders.com.

For full service marketing, contact Sagefrog Marketing Group. Visit www.sagefrog.com or call 215-230-9024.

EDW Builders won Contractor of the Year (CotY) in the Commercial Interior category by The National Association of the Remodeling Industry (NARI) for their interior rebuild and refitting of a former ice cream shop. Pictured above is the completed project – Frozen Cow Yogurt, located at 4275 County Line Road in Chalfont, PA.

Why Content is Essential for Your Marketing Strategy

Why Content is Essential for Your Marketing Strategy

Build a Brand that Stands the Test of Time

Build a Brand that Stands the Test of Time

Top Five Social Media Networks for B2B Marketers

Top Five Social Media Networks for B2B Marketers

4 Mistakes to Avoid Before Implementing a PPC Campaign

To enhance integrated marketing campaigns, marketers often turn to pay-per-click advertising. When done correctly, it’s a great way to reach specific customers and prospects within your target demographics and drive them to the correct landing page of what they are searching. Ongoing monitoring and measurement also makes tools like Google AdWords more effective as you analyze and make changes.
However, before beginning and PPC campaign, here are four errors to avoid:

• Not doing your homework when it comes to keywords
• Assuming all ad systems are the same
• Failing to test your landing page
• Thinking your campaign is perfect

For effective integration of a pay-per-click campaign, and all other marketing services, contact Sagefrog Marketing Group. Visit www.sagefrog.com or call 215-230-9024.

4 Questions to Consider Before Sending a Press Release

A good press release can be like free advertising for your company if it gets published. But for every newsworthy press release a reporter reads, they see about a hundred bad press releases. So before you send that press release to your contact list, here are four important questions to ask:

-Will anyone care about this?

-Does my press release cover new ground?

-Have I already issued a press release about this?

-When is the event occurring?

For public relations, and all other marketing services, contact Sagefrog Marketing Group. Visit www.sagefrog.com or call 215-230-9024.

Reference: http://bit.ly/148XQD1